A little secret – this is virtually every college and university’s nightmare: they recruit potential students, make decisions about those individual’s lives (with or without their participation), convince them to apply, register and enroll…and the student doesn’t show up. No ass in the seat. Nobody in the bed. No money from the government, banks or the student. This is why the www.whatsbestforme.com platform is so important – it puts the prospective student (beginning or returning) on equal footing with the schools from day one.